Many people would have you believe digital billboards have no redeeming qualities even though they can be an effective tool for law enforcement. Some have gone as far as to describe them as platforms for in your face advertisements you can’t turn off ; a distraction to motorists.
Clear Channel Outdoor and FBI Partnership Has Led to the Arrest of Thirteen Fugitives Parties Agree to Extend One-Year Agreement
PHOENIX–(BUSINESS WIRE)–Clear Channel Outdoor Holdings, Inc. (NYSE: CCO), today announced that it has renewed its agreement with the Federal Bureau of Investigations (FBI) to display “wanted” messages on all of its digital billboards across the country. Since the agreement was formed one year ago, the initiative has led to the successful apprehension of thirteen criminals as a direct result of information displayed on Clear Channel Outdoor’s digital billboard networks in Akron, Albuquerque, Cleveland, Dallas, Las Vegas, Milwaukee, Northern New Jersey, Philadelphia, and Tampa Bay.
On Friday March 20th, 2009 Clear Channel Outdoor was awarded one of the first nationally recognized Director’s Community Leadership Awards at the FBI headquarters in Washington D.C. for their development and ongoing support of the FBI’s wanted messaging program on their digital outdoor networks.
Were you aware the Federal Bureau of Investigation (FBI) has Facebook, Twitter and YouTube pages?
However, in California as in many states there is a raging debate over digital billboards. While they may be a way to increase revenues through advertising, they are often viewed as eyesores regardless of any perceived benefits.
Caltrans Director Will Kempton asked U.S. Transportation Secretary Mary Peters to waive federal laws all but banning commercial advertising on highway rights-of way to allow partnerships with private businesses “as a way of leveraging increasingly scarce transportation funding.”
Converting the state’s 692 message boards to “state-of-the-art technology” displaying commercial advertising, as Kempton wrote in his letter, would be the most profitable of the proposals — but it’s already becoming the most controversial. Some digital billboards are despised by many drivers.
Sen. Dianne Feinstein, D-Calif., has joined highway beautification advocates in assailing the plan as an attack on hard-won laws that have restricted commercial advertisements along highways, as well as a dangerous distraction for drivers.
In Sunday’s abduction of Briant Rodriguez the Border Patrol was notified of the abduction and an Amber Alert was sent out about 1 a.m. Monday. Electronic freeway signs were not displaying information because there was no vehicle description. But what if digital billboards or AMBER Alert signs had been available to display his picture and description digitally? Even without a vehicle description, could it have made a difference in efforts to find him?
On Sunday 05/03/09 at approx. 2:30pm, 2 armed suspects entered a home in the 8000 block of Pedley Rd. Suspects tied up Hispanic female adult and her 5 kids. Suspects ransack residence taking money. Both suspects fled the residence taking the 3yr old male child and telling the female not to call the Police. Suspects fled in unknown vehicle. Suspect #1-. Light skinned Hispanic Male Adult. 18yrs old. Skinny, 5 -8 . Wearing black ball cap. Blue jeans. Green T-shirt. Suspect #2-Light skinned Hispanic Male Adult. 24yrs old. Skinny, 5 -10 . Wearing Black shirt, Black pants, Black boots, and white bandana.
FL Outdoor Advertising Association – Kamiyah Mobley
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